Manal (she/her) is a first-gen Pakistani-American who was born in California and raised in both Lahore and Rhode Island. She is a primed strategist who aims to create the transformations needed to foster more equitable exchanges between organizations and people. She has been recognized by The American Advertising Federation as a top talent in the country and currently works in Chicago as a Senior Planner at fluent360, where she was quickly named ‘Rookie of The Year’ due to her impact and contribution on the team.
Manal is leading strategy and thought leadership for nationally recognized clients such as; Infiniti, Kaiser Permanente, Feeding America, Lactaid, Planned Parenthood, TGI Fridays, DIRECTV, ViiV Healthcare Limited, and more.
Since 2020, Manal is also the founder and executive director of She Community Club, a 501c3 dedicated to creating holistic space(s) for Womxn of Color creatives and entrepreneurs to explore their personal and professional wellness. Through this work of ensuring creative entrepreneurs of color feel empowered and have access, tools and conversations to thrive - she has been recognized as a key resource for Womxn of Color where she shows up.
SOCRATIC PHILOSOPHY
In order to foster fruitful exchanges for all, I lead my process through the art of listening, diplomacy and critical thinking - my philosophy is that a planner's goal should be to seek the interesting questions rather than to know all the answers.
A GARDEN OF PERSPECTIVES
in the way a gardener tends to an array of flowers, I cultivate a garden of perspectives, nurturing each thought with care and attention. My research is akin to a flourishing garden, where every viewpoint, no matter how unique or unconventional, is given space to bloom and contribute to a landscape of knowledge and collective wisdom.
MY GALLUP STRENGTHS
Learner - intrinsically motivated to improve, the process of learning not the outcome excites me.
Achiever - Possess a great deal of stamina, I take satisfaction in productivity.
Individualization - Intrigued by the people's uniqueness, I figure out how different people can come together
Intellect - I am introspective and appreciate intellectual discussions
Input - I have a need to collect and archive; I accumulate information, ideas, artifacts and relationships.
What drives me?
I am a learner at heart with an intense curiosity to study the world and human experience that drives all my work. Everything I approach comes from a place of seeking to understand what is. This shows up in the way I actively root myself and seek empathy, connection, community and culture(s).
interests
philosophy & wellness
astrophysics
psychology & neuroscience
social sciences
deejaying/mixing
the art of relationships
spare time
dancing
photography
visual archiving
home decor & design
local concerts & art galleries
community building
making playlists
cat whisperer